Having criticized Twitter for poking the bear, Facebook seems to be adopting a more nuanced approach to policing its platform.
Twitter’s decision to censor President Trump was an astounding mistake. Of course nobody, no matter how powerful, should be exempt from its policies, but if you’re going to single out one of the most powerful people in the world, you had better make sure you have all your bases covered. Twitter didn’t.
Facebook boss Mark Zuckerberg recognised Twitter’s mistake immediately and announced during an interview with Fox News that Facebook shouldn’t be the arbiter of truth of everything people say online. Even his choice of news outlet was telling, as Fox seems to be the only one not despised by Trump. Zuckerberg was effectively saying ‘leave us out of this’.
Twitter boss Jack Dorsey responded directly with the following tweet thread, which at first attempted to isolate the decision to censor Trump to him alone, but then proceeded to talk in the first person plural.
Fact check: there is someone ultimately accountable for our actions as a company, and that’s me. Please leave our employees out of this. We’ll continue to point out incorrect or disputed information about elections globally. And we will admit to and own any mistakes we make.
— jack (@jack) May 28, 2020
Within a couple of days Zuckerberg posted further clarification of his position on, of course, Facebook, in which he noted the current violent public response to a man dying in US police custody served as a further reminder of the importance of getting these decisions right.
“Unlike Twitter, we do not have a policy of putting a warning in front of posts that may incite violence because we believe that if a post incites violence, it should be removed regardless of whether it is newsworthy, even if it comes from a politician,” wrote Zuckerberg. “We have been in touch with the White House today to explain these policies as well.”
From that post we can see that Zuckerberg is still in favour of censorship, but sets the bar higher than Twitter and doesn’t see the point in half measures. Worryingly for Zuckerberg, many Facebook employees have taken to Twitter to voice their displeasure at this policy, apparently demanding Facebook does censor the President.
I work at Facebook and I am not proud of how we’re showing up. The majority of coworkers I’ve spoken to feel the same way. We are making our voice heard.
— Jason Toff (@jasontoff) June 1, 2020
Censoring information that might help people see the complete picture *is* wrong. But giving a platform to incite violence and spread disinformation is unacceptable, regardless who you are or if it’s newsworthy. I disagree with Mark’s position and will work to make change happen.
— Andrew (@AndrewCrow) June 1, 2020
It’s worth reflecting on the two forms of censorship Twitter has imposed on Trump. The first was simply to fact-check a claim he made about postal voting, which linked to a statement saying his claim was ‘unsubstantiated’ according to US media consistently hostile to Trump
There is NO WAY (ZERO!) that Mail-In Ballots will be anything less than substantially fraudulent. Mail boxes will be robbed, ballots will be forged & even illegally printed out & fraudulently signed. The Governor of California is sending Ballots to millions of people, anyone…..
— Donald J. Trump (@realDonaldTrump) May 26, 2020
The second superimposed a warning label over the top of a Trump tweet warning of repercussions for rioting, which reads: “This Tweet violated the Twitter Rules about glorifying violence. However, Twitter has determined that it may be in the public’s interest for the Tweet to remain accessible.” Clicking on the label reveals Trump’s tweet, which features the phrase “when the looting starts, the shooting starts.”
….These THUGS are dishonoring the memory of George Floyd, and I won’t let that happen. Just spoke to Governor Tim Walz and told him that the Military is with him all the way. Any difficulty and we will assume control but, when the looting starts, the shooting starts. Thank you!
— Donald J. Trump (@realDonaldTrump) May 29, 2020
That was apparently the bit that was interpreted as glorifying violence, and yet a subsequent Trump tweet using exactly the same phrase has not been subject to any censorious action by Twitter. That discrepancy alone illustrate the impossible Twitter has put itself in (not to mention the fact that the labels don’t survive the embedding process) and there are presumably millions of other examples of borderline threats of violence that it has also let pass. Inconsistent censoring can easily be viewed as simple bias, seeking to tip the scales of public conversation in your favour
Looting leads to shooting, and that’s why a man was shot and killed in Minneapolis on Wednesday night – or look at what just happened in Louisville with 7 people shot. I don’t want this to happen, and that’s what the expression put out last night means….
— Donald J. Trump (@realDonaldTrump) May 29, 2020
For many people censorship is a simple matter of harm reduction. Why would anyone want to allow speech that could cause harm? The mistake they make is to view harm as an objective, absolute concept on which there is unilateral consensus. As Zuckerberg’s post shows, the perception of harm is often highly subjective and the threshold at which to censor harmful speech is entirely arbitrary.
Twitter “fact checks” President Trump.
Did they ever fact check Comey or Schiff?
Did they ever fact check Clapper (CNN)?
Double standard! pic.twitter.com/LBu71WmIKh
— Rep. Jim Jordan (@Jim_Jordan) May 29, 2020
There is clearly a lot of demand for extensive policing of internet speech nonetheless, but social media companies have to resist it if they want to be able to claim they’re impartial. There’s just no way to keep bias out of the censorship process. If they don’t, they risk being designated as publishers and thus legally responsible for every piece of content they host. This would be calamitous for their entire business model, which makes it all the more baffling that Dorsey would so openly risk such an outcome.